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Recently, I have been invited to talk at Marketing and Innovation track regarding the future of communication at the Virtualized event. Taking into consideration some months have passed since the beginning of the pandemic, it becomes more and more obvious that digital adoption is being accelerated within all corporations, no matter the industry. And every […]
Where do you spend 8 hours/day (and commuting to it)?
After running almost 100 workshops and Q&As with students or junior employees, a lot of the time I have been asked what am I looking for when hiring or growing teams. I think it would be fair to share how I have approached my professional life. Every context is unique – so replicating it is […]
The ONE thing you can do for you (or for your business)
I was invited to have a keynote presentation in the opening of the PR2Advertising’s conference: Effective ways to promote your business. Being a performance-driven agency and leading a team that is promoting mainly channels that can prove directly ROI, it was a real challenge to discover the elements that can change the game for your business in the online […]

