After running almost 100 workshops and Q&As with students or junior employees, a lot of the time I have been asked what am I looking for when hiring or growing teams. I think it would be fair to share how I have approached my professional life. Every context is unique – so replicating it is […]
I was invited to have a keynote presentation in the opening of the PR2Advertising’s conference: Effective ways to promote your business. Being a performance-driven agency and leading a team that is promoting mainly channels that can prove directly ROI, it was a real challenge to discover the elements that can change the game for your business in the online […]
More about our plan regarding the future of advertising using personalised communication and using the right moments to communicate based on consumer behavioural preferences.
