Recently, I have been invited to talk at Marketing and Innovation track regarding the future of communication at the Virtualized event. Taking into consideration some months have passed since the beginning of the pandemic, it becomes more and more obvious that digital adoption is being accelerated within all corporations, no matter the industry. And every […]
In the last months I prepared to launch a new technology that will be able to enhance even more the conversion rate and the media campaigns. Therefore, I am happy to announce OmniPERFORM and also to invest and bring a new technology that aims to deliver better and more relevant advertising in omnichannel and digital campaigns together […]
More about our plan regarding the future of advertising using personalised communication and using the right moments to communicate based on consumer behavioural preferences.
